Best of the League 2012: Biggest Bike Month Ever!
Here at the League, we love the holiday season. But for us the most wonderful time of the year is the month of May.
And in 2012, National Bike Month was bigger and better than ever before.
In May, we officially launched the National Bike Challenge — a new, nationwide initiative to inspire and empower millions of Americans to ride their bikes for transportation, recreation and better health. The friendly, online competition far exceeded its 10 million mile goal and transformed the lives of countless Americans.
Like the many innovative advocates who put on thousands of Bike Month events nationwide, the League came up with new ways to celebrate, too.
In line with the 2012 theme of One Ride, Many Reasons, we curated the personal reflections and inspirations of a diverse collection of bicyclists from coast to coast for our daily 31 Days, 31 Reasons blog feature. We also partnered with Sierra Club and the National Council of La Raza to release a new fact sheet on Bike to Work Day that showed U.S. bicyclists save a staggering $4.6 billion by biking instead of driving.
This year was also a first for two other major events. On Mother’s Day, thousands of women (and men) united for Cyclofemme — a global initiative to empower more women to ride and build the community of female bicyclists. And the inaugural Bike to School Day was a tremendous success, too, with more than 700 events across the nation.
We’re already getting excited for Bike Month 2013. Click here for the dates and our Bike Month Guide!
Carolyn joined the League in March 2012, after two years at the Alliance for Biking & Walking. In addition to managing the League’s blog, magazine and other communications, Carolyn organized the first National Women’s Bicycling Summit and launched the League’s newest program: Women Bike. Before she crossed over to advocacy, she was a professional journalist for nearly 10 years.
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